{"id":8090,"date":"2025-11-04T09:44:23","date_gmt":"2025-11-04T08:44:23","guid":{"rendered":"https:\/\/italiangamingexpo.com\/?p=8090"},"modified":"2025-11-04T13:55:23","modified_gmt":"2025-11-04T12:55:23","slug":"the-grand-leap-into-the-heart-of-europe-the-sigma-fair-changes-venue","status":"publish","type":"post","link":"https:\/\/italiangamingexpo.com\/en\/2025\/11\/04\/the-grand-leap-into-the-heart-of-europe-the-sigma-fair-changes-venue\/","title":{"rendered":"The Grand Leap Into the Heart of Europe: the Sigma fair changes venue"},"content":{"rendered":"<p><em>From the Isle of the Knights to the ancient capital of the Roman Empire.<\/em><br \/>\n<!--more--><\/p>\n<p>&nbsp;<\/p>\n<p>For years, <strong>SiGMA Europe has been the beating heart of the global iGaming industry<\/strong>, attracting thousands of professionals, entrepreneurs, and innovators. Now, the event takes a historic step: moving from Malta\u2014its birthplace\u2014to Rome, for the first-ever Sigma Central Europe edition. A bold move, but one that reflects the growing international ambitions of a brand that has long set the standard for excellence, networking, and scale. At the helm of this evolution is Emily Micalef, Sigma\u2019s Ceo, who explains how the organization is preparing to deliver its largest, most sophisticated conference yet\u2014mixing global business with Italian elegance.<\/p>\n<p><em><strong>The official claim of Sigma Europe is \u201cThe mother of all conferences.\u201d Quite ambitious. What are your goals and expectations for this edition of Sigma Central Europe? What\u2019s new?<\/strong><\/em><\/p>\n<p>\u201cAt Sigma we\u2019re excited to be launching Sigma Central Europe in Rome for the first time. With 30,000 delegates expected, it\u2019s our biggest event to date. Our logistics team has carried out extensive research, on-site visits, and consultations to ensure a smooth and high-quality experience. We\u2019re also running over 30 shuttle buses across three routes between the city and Fiera Roma, distributing complimentary metro tickets, and offering a special city guide for all networking events\u201d.<\/p>\n<p><em><strong>What feedback have you received from the industry?<\/strong><\/em><\/p>\n<p>\u201cWe\u2019ve received terrific feedback. Rome offers the perfect backdrop for an event of this scale\u2014connected, accessible, and globally reachable thanks to its two airports, Fiumicino and Ciampino, just minutes from Fiera Roma\u201d.<\/p>\n<p><strong>What are the key numbers and main features of this edition?<\/strong><\/p>\n<p>\u201cThe venue itself is incredible\u2014Fiera Roma is one of Europe\u2019s largest expo centers, hosting 1,200 exhibitors across eight halls with VIP lounges, a startup village, a media zone, and four dynamic stages. Over 550 speakers will share insights on innovation, regulation, and performance. And of course, our networking events remain unmatched\u2014from an opera concert with Pl\u00e1cido Domingo to wine tastings in Rome\u2019s oldest vineyards and the prestigious Sigma Awards\u201d.<\/p>\n<p><em><strong>What\u2019s your personal advice for attendees?<\/strong><\/em><\/p>\n<p>\u201cFollow our event guide to make the most of every moment. Connect with like-minded professionals, build partnerships, and embrace new opportunities \u2014 and above all, have fun\u201d.<\/p>\n<p><strong>A Huge Market and Untapped Potential. <\/strong>To the Sigma Group, Italy has emerged as the ideal destination for its flagship event, thanks to its \u201cimmense potential as Europe\u2019s largest untapped online gaming market.\u201d With a total gambling market revenue of \u20ac16 billion \u2014 the second highest in Europe \u2014 only 25% comes from online platforms, leaving \u20ac12 billion in largely unexplored offline revenue. As player preferences shift toward online gaming and Italy strengthens its position as a global financial hub, the country offers unparalleled opportunities for operators looking to expand.<\/p>\n<p><strong>The Dolce Vita of Rome.<\/strong> In a city where industriousness is a way of life, one might wonder whether the wheel ever stops turning. The answer is yes \u2014 and it begins with an aperitivo in one of Rome\u2019s many vibrant nightlife districts. In addition to a series of high-end dinners, Sigma will also host two prestigious gala awards ceremonies, bringing together an illustrious lineup of personalities from the B2B and B2C gaming and tech sectors for an evening celebrating companies and individuals leading the charge for change. The Hall of Game also aims to recognize the contributions of distinguished figures, honoring those whose roles have been instrumental in building a sustainable and transparent industry.<\/p>\n<p><strong>Fiera di Roma: Room to Grow.<\/strong> The event will be held at Fiera Roma. With 10 pillar-free halls and a congress center featuring 13 meeting rooms, the 100,000-square-meter venue can host up to 60,000 attendees \u2014 providing an ideal environment for Sigma\u2019s extensive program, which will for the first time take place across four conference stages. Moreover, exhibitors are guaranteed a full 10 days of setup time \u2014 more than any other major fair \u2014 allowing for creative booth designs while maintaining the high standards of excellence that Sigma is known for. With 75,000 square meters already sold out, the decision to launch the Rome event is a testament to Sigma\u2019s rapid growth, positioning the brand as a global leader in both online and land-based gaming. From 1,500 delegates in 2014 to 30,000 expected in 2025, SiGMA\u2019s journey is driven by a philosophy rooted in forward-thinking vision.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>From the Isle of the Knights to the ancient capital of the Roman Empire.<\/p>\n","protected":false},"author":6,"featured_media":8113,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[102,107],"tags":[195,175],"class_list":["post-8090","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gaming-retail-en","category-last-news","tag-event","tag-sigma-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Grand Leap Into the Heart of Europe: the Sigma fair changes venue - Italian Gaming Expo &amp; Conference<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/italiangamingexpo.com\/en\/2025\/11\/04\/the-grand-leap-into-the-heart-of-europe-the-sigma-fair-changes-venue\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Grand Leap Into the Heart of Europe: the Sigma fair changes venue - Italian Gaming Expo &amp; 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